Privacy Policy for SpectrumLane.com
Last Updated: June 9, 2025
Welcome to SpectrumLane.com ("we," "us," or "our"). We are committed to protecting your privacy and ensuring your personal information is handled responsibly. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, SpectrumLane.com (the "Website"), in compliance with the Utah Consumer Privacy Act (UCPA), the Utah Artificial Intelligence Policy Act (UAIP), the Utah Minor Protection in Social Media Act, and other applicable laws. By accessing or using the Website, you agree to the terms of this Privacy Policy. Please read it carefully.
1. Applicability of Utah Privacy Laws
SpectrumLane.com complies with the Utah Consumer Privacy Act (UCPA), effective December 31, 2023, to the extent it applies. The UCPA governs businesses that conduct business in Utah or target Utah residents and meet specific revenue and data processing thresholds (e.g., annual revenue of $25 million or more and processing personal data of 100,000 or more Utah residents, or deriving over 50% of revenue from data sales and processing data of 25,000 or more Utah residents). We are also mindful of the Utah Government Data Privacy Act (GDPA), effective May 1, 2025, for any data processing on behalf of Utah governmental entities, and the Utah Minor Protection in Social Media Act, effective October 1, 2024, for interactions with minors. We are committed to protecting the personal data of Utah residents in accordance with these laws and other applicable regulations.
2. Information We Collect
We may collect the following types of information when you visit or interact with SpectrumLane.com:
a. Personal Information
Personal information is data that can identify you, such as:
Contact Information: Name, email address, phone number, or mailing address if you voluntarily provide it (e.g., through contact forms, newsletter sign-ups, or account creation).
Account Information: Username, password, or other account-related details if you create an account.
Payment Information: Credit card details or billing address if you make purchases (processed through secure third-party payment processors).
User-Provided Content: Information you submit, such as comments, reviews, or survey responses.
b. Non-Personal Information
We may collect non-identifiable information, including:
Usage Data: Information about your interactions with the Website, such as pages visited, time spent, and referring URLs.
Device Information: IP address, browser type, operating system, and device type.
Cookies and Tracking Technologies: We use cookies, web beacons, and similar technologies to enhance your experience, analyze usage, and deliver personalized content or advertisements (if applicable).
c. Exempt Data
The UCPA does not apply to de-identified, aggregated, or publicly available data, or data regulated by federal laws like HIPAA, GLBA, FCRA, FERPA, or COPPA. If we process such data, it is exempt from certain UCPA requirements.
3. Privacy Notice Under the UCPA
In compliance with the Utah Consumer Privacy Act, we provide the following information:
Categories of Personal Data: Contact information (e.g., name, email, phone number), account information (e.g., username, password), payment information (if applicable), and usage data (e.g., IP address, browser type, pages visited).
Purposes of Processing: We use your data to operate the Website, provide services, respond to inquiries, process transactions, improve our offerings, and deliver personalized content or advertisements (if applicable).
Third-Party Sharing: We may share data with trusted service providers (e.g., hosting, analytics, payment processors) under written contracts ensuring confidentiality. We do not sell your personal data for monetary consideration unless explicitly disclosed, and you may opt out of any sale or targeted advertising by visiting [spectrumlane.com/opt-out] or contacting us at gina@spectrumlane.com.
Exercising Your Rights: See the “Your Choices and Rights” section for details on how to access, delete, or opt out of data processing.
4. How We Use Your Information
We may use your information for the following purposes:
To operate, maintain, and improve the Website’s functionality and user experience.
To respond to your inquiries, provide customer support, and fulfill requests.
To send newsletters, promotions, or updates if you have subscribed (you can opt out at any time).
To process transactions and deliver products or services.
To analyze Website usage and improve content, layout, and functionality.
To deliver personalized content or advertisements (if applicable, subject to your opt-out rights).
To comply with legal obligations or protect the rights, safety, or property of SpectrumLane.com, our users, or others.
5. How We Share Your Information
We do not sell, trade, or rent your personal information to third parties for monetary consideration unless explicitly disclosed. We may share your information in the following circumstances:
Service Providers: We share data with trusted third-party service providers (e.g., hosting providers, analytics services, payment processors) who assist in operating the Website. These providers are bound by written contracts to process data securely and confidentially, as required by the UCPA.
Legal Requirements: We may disclose information if required by law, such as in response to a subpoena, court order, or other legal process.
Business Transfers: If SpectrumLane.com is involved in a merger, acquisition, or asset sale, your information may be transferred as part of that transaction.
With Your Consent: We may share information with third parties if you explicitly consent.
6. Use of Artificial Intelligence
In compliance with the Utah Artificial Intelligence Policy Act (UAIP), effective May 1, 2024, we disclose that SpectrumLane.com does not currently use generative AI.
7. Cookies and Tracking Technologies
We use cookies and similar technologies (e.g., web beacons) to enhance your experience on SpectrumLane.com. Cookies help us:
Remember your preferences and settings.
Analyze Website traffic and user behavior.
Deliver personalized advertisements (if applicable).
You can manage cookie preferences through your browser settings or opt out of targeted advertising at spectrumlane.com (Cookie banner). Disabling cookies may affect Website functionality.
8. Third-Party Links
SpectrumLane.com may contain links to third-party websites or services. We are not responsible for the privacy practices or content of these sites. We encourage you to review the privacy policies of any third-party sites you visit.
9. Data Security
We implement appropriate administrative, technical, and physical safeguards to protect your personal information from unauthorized access, loss, or misuse, as required by the Utah Consumer Privacy Act. We enter into written contracts with third-party data processors to ensure they process your data securely and confidentially in accordance with our instructions and the UCPA. While we strive to protect your data, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
10. Your Choices and Rights
Under the Utah Consumer Privacy Act (UCPA), Utah residents have the following rights regarding their personal data:
Right to Know: Confirm whether we are processing your personal data.
Right to Access: Access the personal data we hold about you.
Right to Delete: Request deletion of your personal data, subject to legal exceptions.
Right to Data Portability: Obtain a copy of your personal data in a portable, usable format.
Right to Opt-Out: Opt out of the sale of your personal data or its use for targeted advertising by visiting contacting us at gina@spectrumlane.com.
Right to Non-Discrimination: You will not face discrimination for exercising your UCPA rights.
To exercise these rights, contact us at [insert contact email]. We will respond within 45 days, as required by the UCPA. You may also opt out of marketing communications by clicking the “unsubscribe” link in emails or contacting us directly.
If you believe we have violated the UCPA, you may file a complaint with the Utah Division of Consumer Protection at [consumerprotection.utah.gov], which may refer the matter to the Utah Attorney General’s Office. We are committed to resolving any issues within the 30-day cure period provided by the UCPA.
11. Children’s Privacy
SpectrumLane.com is not intended for users under 13, and we do not knowingly collect personal information from children under 13 in violation of the Children’s Online Privacy Protection Act (COPPA). If we learn we have collected such data, we will delete it promptly.
Our target audience is parents and therefore compliance with Utah’s Minor Protection in Social Media Act, effective October 1, 2024, is considered not applicable here.
12. Utah Government Data Privacy Act (GDPA)
If SpectrumLane.com processes data on behalf of Utah governmental entities, we comply with the Utah Government Data Privacy Act (GDPA), effective May 1, 2025. This includes maintaining a privacy program, providing employee training, and notifying affected individuals, the Utah Attorney General, and the Utah Cyber Center in the event of a data breach affecting 500 or more individuals. For assistance, you may contact the Utah Data Privacy Ombudsperson at privacyombudsperson@utah.gov.
13. Exemptions Under the UCPA
The UCPA does not apply to certain data, such as de-identified, aggregated, or publicly available data, or data regulated by federal laws like HIPAA, GLBA, FCRA, FERPA, or COPPA. Data provided in an employment or commercial context may also be exempt. For details, contact us at gina@spectrumlane.com.
14. Enforcement and Complaints
The Utah Division of Consumer Protection investigates UCPA-related complaints, and the Utah Attorney General has exclusive enforcement authority. If you believe we have violated the UCPA, you may file a complaint at consumerprotection.utah.gov. We are committed to resolving any issues within the 30-day cure period provided by the UCPA.
15. International Users
SpectrumLane.com is operated from Utah, United States. If you access the Website from outside the United States, your information may be transferred to, stored, and processed in the United States. By using the Website, you consent to this transfer and processing.
16. Changes to This Privacy Policy
We may update this Privacy Policy to reflect changes in our practices or legal requirements. We will notify you of material changes by posting the updated policy on this page with a revised “Last Updated” date. Please review this policy periodically.
17. Contact Us
If you have questions or concerns about this Privacy Policy or our data practices, please contact us at:
Email: gina@spectrumlane.com
Mailing Address: 138 E 12300 S Ste C-489, Draper, UT 84020
Utah Division of Consumer Protection: For UCPA-related complaints, visit consumerprotection.utah.gov.